How to Launch Your Custom T-Shirt Business on Amazon in 2025

How to Launch Your Custom T-Shirt Business on Amazon in 2025

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Vasil Y.

15+ Years Online Marketing Experience in the Fashion & Appearl Industry.

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Are you ready to start your t-shirt business on Amazon? You can do well in 2025, even if you are new. The t-shirt market is growing fast. It will make $46.99 billion soon. Picking the best fulfillment method is important. Print-on-demand or Merch on Demand can help you grow. Having special designs is very important now. Making your listings better also helps a lot. Brands like Likeu Clothong do well by caring about quality. They also care about how customers feel. The 2025 guide says selling amazon custom t shirts is simple now. This is because ecommerce is growing and people want custom t-shirts.

Key Takeaways

  • Begin your Amazon t-shirt business by signing up for a seller account. Make sure you have all the needed papers and information ready. Pick the best way to send your shirts, like Merch by Amazon or print-on-demand. This helps you save time and keep control of your brand. Make special, good-looking t-shirt designs. Upload clear and sharp pictures to get buyers interested and help them trust you. Make your product listings better with strong titles, good descriptions, and nice photos. This helps your shirts stand out and sell more. Get help from experts and use tools like Likeu Clothing. These can help with printing, shipping, and customer service so things go well.

Getting Started

Register Amazon Seller Account

Starting your t-shirt business on Amazon begins with creating your amazon seller account. You need a few things ready before you start. Here’s a simple step-by-step guide:

  1. Gather your documents: a government ID or passport, a bank account or recent credit card statement, a valid credit or debit card, and a working mobile phone.

  2. Pick your selling plan. Choose Individual if you plan to sell fewer than 40 items a month, or Professional if you want to sell more.

  3. Go to the Amazon seller registration page and select your plan.

  4. Enter your email and create a password. Amazon will send you a code to verify your email.

  5. Add your business location and type. You can sign up as an individual or a registered business.

  6. Fill in your personal and business details. Double-check everything.

  7. Amazon will send a code to your phone for verification.

  8. Add your payment information.

  9. Upload your ID and schedule a video call with Amazon.

  10. Wait for approval. This usually takes 15 to 30 minutes, but the ID check may take a bit longer.

Amazon makes the process fast compared to other ecommerce platforms. You can use expert services to speed things up, but doing it yourself helps you learn how the amazon t-shirt business works.

Set Up Storefront

Once your amazon seller account is ready, you can set up your storefront. A good storefront helps your t-shirt business stand out. Amazon says using Enhanced Brand Content can boost your sales by up to 10%. Most shoppers trust reviews, so show them off on your page. Make sure your product listings look great and work well on mobile. Over half of ecommerce sales now happen on phones. Use high-quality images, share your brand story, and keep your storefront fresh with updates. These steps help you build trust and get more sales in your amazon t-shirt business.

Tip: Use Amazon’s analytics tools to see what works best for your storefront. Update your content often to stay ahead in ecommerce.

Business and Tax Info

You need to set up your business and tax info before you start selling. Here’s a quick table to help you understand what you need:

Requirement Category

Details

Business Registration

Register a DBA or LLC for your t-shirt business.

Tax Identification

Get an EIN for your business to follow IRS rules.

Sales Tax Collection

Collect sales tax in states where you ship products.

Business Licenses

Check if you need state or local business licenses.

Tax Obligations on Sales

Pay taxes on every item you sell, including sales tax in the US and VAT internationally.

Royalties Calculation

Calculate royalties after taxes and Amazon fees.

Amazon Program Requirements

Merch on Demand needs an invite and a finished tax interview.

Cost to Sell

No upfront fees; Amazon takes a share of your revenue and handles shipping.

Many new sellers use Amazon Fulfillment Centers. This can create a sales tax nexus in some states, so check your sales volume and register for sales tax permits when needed. Always keep good records and file your taxes on time. If you are not sure, talk to a tax professional. This keeps your t-shirt business safe and ready to grow in the world of ecommerce.

How to Sell Shirts on Amazon

If you want to know how to sell shirts on Amazon, you have a few great options. You can use Merch by Amazon, connect with a print-on-demand partner, or get a GTIN exemption for your custom t-shirts. Each method has its own benefits. Let’s break down what you need to know to start selling t-shirts on Amazon and grow your t-shirt business.

Merch on Demand

Merch by Amazon is one of the easiest ways to sell shirts on Amazon. You upload your t-shirt designs, pick your colors and sizes, and Amazon does the rest. They print, pack, and ship your t-shirts when someone buys them. You don’t need to worry about inventory or shipping and fulfillment. This makes Merch by Amazon perfect if you want to start your amazon t-shirt business with little risk.

Here’s why many people choose Merch by Amazon:

  • No upfront costs. You only pay when you make a sale.

  • Amazon handles all shipping and fulfillment.

  • You reach millions of shoppers right away.

  • You don’t need to manage a website or storefront.

But Merch by Amazon has some limits. You can only sell certain products, like t-shirts and hoodies. You can’t add your own branding or custom packaging. You also don’t control the price or profit margin. If you want more control, you might want to try a different way to sell t-shirts on Amazon.

Let’s look at how Merch by Amazon compares to other print-on-demand options:

Aspect

Merch by Amazon

Third-Party POD Providers (Printful, Printify, Gooten, etc.)

Product Variety

Limited (t-shirts, hoodies)

Wide range (Printify: 600+ products, Printful: 290+ products, Gooten: 150+ products)

Shipping Speed

Varies, sometimes slower

Fast (Printful: 2-7 days, Gooten: 1-6 business days)

Integration

No custom storefront

Connects with Shopify, Etsy, WooCommerce, Wix, and more

Customization

Limited branding

Some offer custom branding (Printful), others less so (Printify)

Pricing

No startup cost, but no price control

Free to use, pay for product/shipping, some charge commissions

Marketplace Exposure

Huge Amazon audience

Smaller traffic, but more control and multi-platform reach

Control over Pricing

No control

Full control on your own website

If you want to focus on selling t-shirts on Amazon with less work, Merch by Amazon is a great start. If you want more products, faster shipping, or your own brand, you might like print-on-demand integration better.

Print-on-Demand Integration

Print-on-demand lets you create and sell custom t-shirts without holding any stock. You design your t-shirts, and a t-shirt fulfillment provider like Printful or Printify prints and ships each order for you. This method gives you more freedom to build your t-shirt business your way.

Here’s how print-on-demand integration works for selling:

  1. You sign up with a print-on-demand partner.

  2. You connect your Amazon seller account to the provider.

  3. You upload your t-shirt designs and set your prices.

  4. When someone buys your t-shirts, the provider prints and ships them.

  5. You keep the profit after paying for the product and shipping.

Print-on-demand gives you more choices. You can sell shirts on Amazon, but you can also offer hats, mugs, and more. You control your prices and profit margins. You can even add your own branding to the packaging with some providers.

Tip: Print-on-demand partners often ship faster than Merch by Amazon. This can help you get better reviews and repeat customers.

But you need to manage your listings, handle customer service, and make sure your products meet Amazon’s rules. You also need to pay for each product and shipping when you make a sale. If you want to build a strong brand and offer more than just t-shirts, print-on-demand integration is a smart choice for your amazon t-shirt business.

GTIN Exemption

When you sell custom t-shirts, you might not have a barcode or UPC for each design. Amazon usually asks for a GTIN (Global Trade Item Number) to list products. But you can request a GTIN exemption for your print-on-demand t-shirts. This makes it easier to list unique or handmade items.

Here’s how you get a GTIN exemption for your t-shirt business:

  1. Log in to your print-on-demand provider, like Printful.

  2. Select your Amazon store and find the GTIN exemption option.

  3. Fill out a letter confirming you own the brand.

  4. Download the letter and upload it to Amazon.

  5. Wait for Amazon to approve your request (usually within 48 hours).

  6. After approval, you can list your custom t-shirts without buying UPC codes.

This process saves you money and time. You don’t need to buy barcodes for every new t-shirt design. You just need to provide clear product details, good images, and proof that your t-shirts don’t have barcodes. Sellers say that picking the right category and using high-quality images helps you get approved faster.

Note: If Amazon rejects your GTIN exemption, check your product details and images. Fix any problems and try again. Many sellers get approved on the second try.

GTIN exemptions help you stay compliant with Amazon’s rules. You can list unique t-shirts, private-label items, or handmade products. This keeps your listings accurate and helps you avoid errors. Sellers who use GTIN exemptions say it makes selling custom t-shirts on Amazon much easier.

Brands like Likeu Clothong show how to sell shirts on Amazon the right way. They use print-on-demand, manage GTIN exemptions, and follow Amazon’s rules. This helps them offer more products, ship faster, and keep customers happy. If you want to succeed at selling t-shirts on Amazon, follow their example. Pick the best fulfillment method, use GTIN exemptions, and always keep your product info up to date.

T-Shirt Design

Amazon Custom T Shirts

You want your amazon custom t shirts to stand out in a busy marketplace. Personalization is the secret sauce. Most shoppers love products that feel unique. In fact, 71% of customers expect some kind of personalization. When you let buyers add names, dates, or special messages, you make your t-shirts more special. This simple step can boost your click-through rate and help you build loyal fans.

Here are some ways to make your amazon custom t shirts more appealing:

  • Offer options for customers to add their own text or images.

  • Use color palettes that match current trends, like earth tones or bold colors.

  • Focus on themes people care about, such as mental health, inclusivity, or cultural pride.

  • Write product descriptions that connect with emotions and use keywords people search for.

Tip: Test your t-shirt designs with friends or on social media before you launch. Feedback helps you pick the winners.

You can also team up with local artists or influencers. Exclusive designs often attract new buyers and help your brand grow. When you give shoppers choices in fit and style, you reach more people. Personalization not only makes your amazon custom t shirts more attractive, but it also helps your listings show up higher in Amazon searches.

Upload Artwork

Uploading your artwork is a big step in selling t-shirts on Amazon. High-quality images matter a lot. Clear, sharp designs look better and print better. When you use high-resolution graphics, your t-shirts look professional and trustworthy. Shoppers notice the difference.

  • Stick to a few strong designs that match what’s trending.

  • Make sure your artwork is at least 300 DPI for the best print quality.

  • Use PNG files with transparent backgrounds for clean results.

  • Double-check that your colors look good on both light and dark t-shirts.

A table can help you remember what to check before uploading:

Step

What to Do

Image Size

Use at least 4500 x 5400 pixels

File Format

Save as PNG with transparency

Resolution

Set to 300 DPI

Color Mode

Use RGB for digital printing

Unique and well-made designs help your t-shirts stand out. When you keep your standards high, you build trust and get more repeat buyers. Great artwork gives you an edge over other sellers and keeps your amazon custom t shirts business growing.

Product Listings

Sell T-Shirts on Amazon

When you list your shirts on Amazon, you open your t-shirts to millions of shoppers. You want to get noticed on Amazon, so focus on what makes your amazon custom t shirts special. Selling works best when you keep your listings clear and honest. Make sure you always update your stock and answer customer questions quickly. If you want to increase sales, track your seller performance. Watch your delivery times, product reviews, and how fast you reply to messages. Good customer service helps you sell t-shirts on Amazon and keeps your ratings high.

Tip: Use Amazon Seller Central to check your sales numbers and customer feedback. This helps you spot what works and what needs fixing.

Titles, Descriptions, Images

You need to optimize your listings if you want to stand out in ecommerce. Start with strong titles that use keywords people search for. Describe your t-shirts in simple words. Tell buyers about the fit, fabric, and what makes your amazon custom t shirts unique. Use bullet points to highlight the best features.

For compelling product photos, use high-quality product images. Make sure your pictures are at least 1000×1000 pixels. Show your t-shirts from different angles. Bright, clear photos help buyers trust your brand. If you want to promote your t-shirt listings, keep your images clean and free of watermarks.

  • Use keyword-rich titles and descriptions.

  • Show off your t-shirts with compelling product photos.

  • Update your listings based on what sells best.

Pricing Strategy

To set the right pricing, look at what other sellers charge for similar t-shirts. Many sellers start between $15.99 and $17.99 for standard shirts. If you see more sales, you can raise your price by $2 at a time. For long-sleeve t-shirts, $24.99 works well. Hoodies often start at $31.99. Always check your costs, like production and shipping, before you list your shirts on Amazon.

If you want to market your shirts and increase sales, try discounts or change prices during busy seasons. Watch your sales rank and adjust prices if your shirts stop selling. In ecommerce, you need to market your shirts and optimize your listings to stay ahead.

How Likeu Clothing helps you get success in Amazon on selling custom t-shirt?

Unique Selling Points of Likeu Clothing

You want your Amazon t-shirt business to stand out. Likeu Clothing gives you an edge. You get fast shipping, high-quality prints, and a wide range of styles. Likeu Clothing helps you build your brand with custom labels and packaging. You can focus on your designs while they handle the rest. Many sellers love the easy setup and the way Likeu Clothing supports new ideas.

Comprehensive Print-on-Demand Services

Likeu Clothing offers a complete print-on-demand service. You do not need to buy inventory or worry about shipping. Here is what you get:

  • No upfront costs. You only pay when you make a sale.

  • You do not need to store t-shirts or manage stock.

  • Likeu Clothing handles printing and shipping for you.

  • You can choose from many t-shirt styles and colors.

  • You can sell on Amazon and other platforms without extra inventory.

This print-on-demand model lets you focus on marketing and design. You save money on storage and shipping. You can also pick lower-cost items to boost your profit. Payments come quickly, so you keep your cash flow strong.

Expert Support for Amazon Sellers

You do not have to figure out Amazon alone. Likeu Clothing gives you expert help every step of the way. Their team knows Amazon’s rules and helps you set up your listings. If you have questions, you get fast answers. You can also get tips on how to improve your sales and avoid common mistakes. This support helps you grow your t-shirt business faster.

Advanced Design and Fulfillment Technology

Likeu Clothing uses the latest technology to print and ship your shirts. Your designs look sharp and colors stay bright. Orders go out quickly, so your customers get their shirts fast. You can track every order from start to finish. This technology keeps your business running smoothly and your customers happy.

Customer-Centric Approach and Quality Assurance

You want happy customers who come back for more. Likeu Clothing checks every shirt for quality before shipping. They use customer feedback to improve their service. They track things like Net Promoter Score and Customer Satisfaction Score to make sure buyers love your shirts. Fast support and easy returns help keep your ratings high. When your customers are happy, your Amazon business grows.

Starting your t-shirt business on Amazon is easier than ever. You set up your account, pick a fulfillment method, design your shirts, and create strong listings. Print-on-demand services let you focus on creativity, not inventory. Amazon’s tools help you market and scale your t-shirt business fast. Many sellers grow their t-shirt business by following trends and keeping customers happy. Likeu Clothong shows that with the right steps, your t-shirt business can thrive. Ready to begin? Take action today and launch your dream!

FAQ

How much money do I need to start selling t-shirts on Amazon?

You can start with almost no money. Print-on-demand and Merch on Demand do not need upfront costs. You only pay when you make a sale. Amazon takes a small fee from each order.

Can I sell t-shirts on Amazon without a business license?

You can sell as an individual without a business license. If you want to grow your brand, getting a business license or LLC helps with taxes and trust.

How do I handle returns and refunds?

Amazon handles most returns and refunds for you. If you use a print-on-demand partner, check their return policy. Always answer customer questions quickly to keep your ratings high.

What designs can I sell on Amazon?

  • You can sell original artwork, text, or photos.

  • Do not use copyrighted images or logos.

  • Make sure your designs follow Amazon’s rules.

How long does it take to get my first sale?

Some sellers get sales in a few days. Others need a few weeks. Good designs, clear listings, and smart pricing help you get noticed faster.

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